Faded with Olé | Dustin Veitch
Name: Dustin Veitch
Occupation: Multimedia Producer and Photographer
Model and fabric: 306 13oz
Wears: 1 year, nearly every day
Washes/Soaks: 2 soaks, 3 repairs
Washing rituals and methods: I dip my Olé’s in a shallow bath of cool water and Woolite Dark. Sometimes I weigh the jeans down, and sometimes I don’t, depending on how ambitious I’m feeling. I let ‘em soak for 45 minutes, drain the tub, fill it again to let them soak for another 20 and gently hang-dry. Next time, I’ll probably just throw them in the regular wash.
Fond memory in this pair: I’ve been wearing my Olé’s just about every day for the last year. They’ve become a regular part of my life, as much as my wallet, boots and watch. They’ve been with me through thick and thin, so it’s hard to pinpoint a specific memory.
Favourite artist/photographer: I can only recite titles of a few of his lauded masterpieces, such as The Tetons and Snake River’ or ‘Moonrise, Hernandez, New Mexico’, but it’s not just Ansel Adams’ images that resonate with me. Not only did he influence the world around him with his artwork, his inspiration also led him to, literally, write the book on it. Many of his techniques are relevant and still taught in today’s largely digital world.
One website you visit daily: the hustle
Social media handle: @faultyflipflap
What’s next for you: It’s never easy to tell what’s beyond the next few rolls of film. I’ve recently started getting my feet wet with large format photography, specifically working on portraiture. It’s been a slow process getting familiar with the equipment and learning how to process the media, but I am at the point where I am starting to see consistent results and I’m proud of that.
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